{"id":20608,"date":"2023-06-28T10:05:17","date_gmt":"2023-06-28T15:05:17","guid":{"rendered":"https:\/\/wearememphis.com\/?p=20608"},"modified":"2025-02-18T06:17:17","modified_gmt":"2025-02-18T12:17:17","slug":"meet-ari-morris-your-favorite-rappers-favorite-mixer","status":"publish","type":"post","link":"https:\/\/wearememphis.com\/meet\/meet-ari-morris-your-favorite-rappers-favorite-mixer\/","title":{"rendered":"Meet Ari Morris: Your Favorite Rapper\u2019s Favorite Mixer"},"content":{"rendered":"<p>By Katie Kelly<\/p>\n<p>If you listen to just the first thirty seconds of Moneybagg Yo\u2019s smash hit \u201cTime Today\u201d you notice<br \/>\nsomething. From the booming production and twinkling synths to the smooth delivery of Bagg\u2019s<br \/>\nbraggadocious verses, everything &#8211; and I mean every little thing &#8211; comes together perfectly. It\u2019s<br \/>\nthe musical equivalence of a completed 1,000 piece jigsaw puzzle where every piece has a<br \/>\nplace and more importantly, a purpose.<\/p>\n<p>This is no happy accident. In the same way the puzzle does not just build itself, songs don\u2019t<br \/>\nmagically build themselves either. It takes people who, somehow, simultaneously possess both<br \/>\na grandiose vision and a meticulous ear for detail to transform the rough cuts of songs into the<br \/>\nversion we hear on our Spotify. The words good or great do not exist in their vocabulary &#8211; in<br \/>\nfact, saying something is \u201cgood enough\u201d would probably get you kicked out of their studio.<br \/>\nThese creatives strive for perfection and work relentlessly until they achieve it.<br \/>\nWelcome to the world of mixing and engineering.<\/p>\n<p><iframe loading=\"lazy\" title=\"Moneybagg Yo - Time Today (Official Music Video)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/1H6xw0B3phU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>\u201cThey couldn\u2019t get me to leave the studio. I was the intern that wasn\u2019t going to leave until the<br \/>\nlights were turned off that night. Everyone had to leave before I was ready to leave because I<br \/>\ndidn&#8217;t want to miss anything,\u201d explains mixer\/engineer\/producer Ari Morris. \u201cI felt like anytime I<br \/>\nwas out of the studio I had FOMO. Like, I wasn\u2019t there and Rick Ross came by? What am I<br \/>\ndoing not being here? You couldn\u2019t get rid of me. I was at the studio every single day, all day.\u201d<br \/>\nIt\u2019s this mentality that\u2019s earned Morris his 65x gold and multi-platinum status and cemented him<br \/>\nas the go-to mixer for some of the biggest names in hip-hop today. He\u2019s worked with artists like<br \/>\nYoung Dolph, Future, Key Glock, Lil Durk, Royce da 5\u20199\u201d, Moneybagg Yo (yea, that\u2019s his work<br \/>\non \u201cTime Today\u201d), Migos, and GloRilla among MANY others. His work mixing Moneybagg\u2019s<br \/>\nvocals on Mary J. Blige\u2019s Good Morning Gorgeous earned him a Grammy nomination.<\/p>\n<p>If you ask Morris if there\u2019s a so-called science behind his success, you\u2019ll be met with a pause<br \/>\nand then a smirk. \u201cI don\u2019t think I&#8217;m good enough to do the same thing twice. I don\u2019t think I&#8217;m<br \/>\ngood enough at what I do to execute the same thing over and over again,\u201d he says humbly. It\u2019s<br \/>\nclear there is no formula to his talent. It\u2019s innate to Morris, a feeling he has that\u2019s tangible but<br \/>\nunquantifiable. \u201cArt is going to get its wings and find itself and then once it finds itself, it<br \/>\nbecomes its own unique thing. So, when people say, \u2018I want something to sound like this,\u2019 I<br \/>\nshrug and say \u2018ok\u2019 because nothing is going to ever sound exactly the same. At least not with<br \/>\nme. I don\u2019t know that magic trick yet but if someone out there reading this does, teach me it,\u201c he<br \/>\nlaughs.<\/p>\n<p>This sentiment is only further emphasized when you see him at work. From the outside his<br \/>\nstudio looks incredibly nondescript, tucked away on a seemingly hidden street in Memphis. But<br \/>\nwhen you walk in you\u2019re transported to a place where time and reality feel nonexistent and the<br \/>\nonly thing that matters is what goes into that mic and out those speakers. Simply put, you get<br \/>\nthe feeling that if you\u2019re not here to do real work, you can get the fuck out\u2026respectfully.<\/p>\n<p>\u201cThe only way to get ahead in music is to be around,\u201d Morris explains. \u201cIf you\u2019re an engineer, the<br \/>\nmore you\u2019re in the studio the more things are going to happen. I was taught very early in my<br \/>\ncareer that every time you walk into a studio it has the potential to change your life that day.\u201d<br \/>\nThis grind is partly who Ari naturally is, and partly where Ari\u2019s been. He went to school for<br \/>\nrecording engineering and simultaneously started interning at Young Avenue Sound in<br \/>\nMemphis. During this time, he worked for industry heavyweights like Skip McQuinn and Nil<br \/>\nJones who took him under their wing and showed him the ropes. He quickly worked his way up<br \/>\nfrom an intern to being the engineer that everyone was calling to work with.<\/p>\n<p>It was then that Morris realized he wasn\u2019t just following a passion, he was building a career. As<br \/>\nin demand as he was at Young Ave, he was equally as sought after outside the studio. The<br \/>\ntransition to branching out on his own happened organically and with the support of his mentors.<br \/>\n\u201cI was lucky enough to apprentice under people who wanted to see me grow and wanted to see<br \/>\nme win,\u201d Morris explains. \u201cAs my career took flight, I started getting calls to travel and work on<br \/>\nthe road, and the people I learned under encouraged it. Once I started moving I didn&amp;#39;t stop.\u201d<br \/>\nIt was around this time that he began working with a young, local rapper who was starting to<br \/>\nlaunch their own career. The rapper was Young Dolph. \u201cHe just started booking studio time at<br \/>\nYoung Ave and I got put on the sessions,\u201d Morris says. \u201cWe ended up catching a vibe and<br \/>\nbefore I was even out of school I was working on records with him.\u201d<\/p>\n<p>When Morris talks about their time working together, you can see why he and Dolph had such a<br \/>\nstrong relationship. They both knew exactly what they wanted to create or achieve, but also<br \/>\nagreed there were no rules in doing so. To illustrate this shared mindset, Morris shares a story<br \/>\nabout their time working together on King of Memphis.<\/p>\n<p>\u201cHe walks in on Saturday and says he wants us to put his debut album together. I was like \u2018Sick!<br \/>\nWhen is it coming out?\u2019 and he\u2019s like \u2018It\u2019s coming out on Friday.\u2019 I was like \u2018Ok\u2026what songs are<br \/>\nwe working on?\u201d and he says, \u2018We\u2019re about to do them now my boy.\u2019\u201d Morris remembers<br \/>\nlaughing. \u201cWe\u2019d leave the studio at 7 in the morning and I\u2019d get a text from him at like 11 a.m.<br \/>\nthat he was ready to go back. So, we went back to the studio and worked until 7 a.m. again.<br \/>\nThat really showed me there are no rules to art.\u201d<\/p>\n<p>As pivotal as his mentors and this time with Young Dolph was, Morris also credits two other<br \/>\nartists he\u2019s worked with that helped form how he makes music: Macy Gray and Royce da 5\u20199\u201d.<br \/>\n\u201cVery early in my career getting to watch Macy Gray cut vocals reshaped my entire theory on<br \/>\nrecording in general because she did not think in the studio at all, she just did. She just<br \/>\nperforms,\u201d Morris recalls. \u201cThen working with Royce, I was like oh wow he never settles. He will<br \/>\njust beat the idea until it\u2019s exactly what he wants it to be.\u201d<\/p>\n<p>In 2019, Ari flew to Detroit to work on Royce\u2019s eighth studio album, The Allegory. The album<br \/>\nearned Royce a Grammy nomination for Best Rap Album, though Morris doesn\u2019t count this as a<br \/>\npersonal Grammy nom despite mixing the album in its entirety. \u201cSemantics,\u201d he explains.<br \/>\n\u201cEngineers are not named in genre specific nominations.\u201d<\/p>\n<p>Even though the result of their time together produced a critically acclaimed album, how Morris<br \/>\neven got involved with the project to begin with was rather unconventional. \u201cWhat\u2019s crazy is that<br \/>\nit was the first job I got from an artist really hating a mix I did,\u201d he states laughing. \u201cI didn\u2019t know<br \/>\nit was a concept album where one song flowed into the next. I was just given this one song; I<br \/>\ndidn\u2019t hear any of the other material. The song kind of had a trap beat and I just assumed they<br \/>\nwanted me to trap it the fuck out. So, I did.\u201d<\/p>\n<p>Morris, along with legendary producer Carlos Broady (who he credits as another \u201cgreat mentor<br \/>\nof mine\u201d), sent the track back to Royce. Then Broady played him the rest of the album. \u201cI<br \/>\nlistened to it and I just put my head in my hands knowing Royce is going to hate the mix we just<br \/>\ndid. Sure enough, he calls Broady and says, \u2018Man this mix is terrible,\u2019\u201d Morris recollects. \u201cThe<br \/>\none thing he didn\u2019t hate was how I mixed his vocals so that got me the job. He flew me out to<br \/>\nDetroit to help work on the rest of the album. To this day it\u2019s one of the coolest weeks I\u2019ve ever<br \/>\nspent in the studio.\u201d<\/p>\n<p>Ari has a million stories like this from his career, but it\u2019s evident that right now he\u2019s more focused<br \/>\non what\u2019s yet to come. As someone who was part of Memphis rap when it was more fringe and<br \/>\nindependent back in the mid-late 2010s, Morris brings a unique perspective to the renaissance<br \/>\nMemphis rap is currently having. \u201cAll these records &#8211; like 2 Federal, King of Memphis, Glock<br \/>\nSeason &#8211; that I was lucky to be part of at the beginning of my career have created this thing and<br \/>\nnow everyone\u2019s taking this thing and running with it,\u201d Morris says. \u201cIt\u2019s almost like we made a<br \/>\nnew genre. So many people from the city are a part of that. It\u2019s an amazing collective effort<br \/>\nwhere we\u2019re all seeing the fruits of our labors now.\u201d<\/p>\n<p>When I ask Morris what he makes of all the new art coming out of Memphis, he instantly lights<br \/>\nup. He tells me that the energy in Memphis now is like the energy of a busy studio. \u201cComing up<br \/>\nwe never wanted the studio to be empty, it was never a good vibe. Any time there was dead<br \/>\ntime, we would schedule things because it was better for our creative energy if people were<br \/>\ndoing dope things around us. As long as there are people making things, the studio feels alive<br \/>\nand the city of Memphis feels alive right now,\u201d Morris explains. \u201cI drive down the street, I see<br \/>\npeople making music videos or having photoshoots and that makes me smile so big because<br \/>\nnothing makes me happier than seeing kids making art.\u201d<\/p>\n<p>As for the art Morris is working on himself, he\u2019s equally as excited but a touch more guarded. He<br \/>\ngrins and says coyly that some projects he can tell me about, while others he cannot discuss<br \/>\nyet. \u201cI\u2019m working with an artist named b3cca who\u2019s got some very cool and different stuff coming<br \/>\nout. I\u2019m also working on a really incredible project with (Memphis rapper) RUDY. That\u2019s going to<br \/>\nbe something special,\u201d he tells me. The rest of his projects are secrets or, in his words, \u201cnot my<br \/>\nstory to tell yet.\u201d<\/p>\n<p>Truthfully though, it wouldn\u2019t matter who he was working with as long as he was working. It\u2019s<br \/>\nclear that although he\u2019s proud of the accolades and perks his success has brought him, he\u2019s still<br \/>\nmost at home in his studio behind the mixing board. While others in his position might be more<br \/>\nconcerned about making Tik-Toks or Instagram posts to grow their own following, Morris is too<br \/>\nbusy making\u2026well\u2026music.<\/p>\n<p>\u201cTo be seen now is a thing,\u201d he explains. \u201cBut to me, an engineer is not supposed to be seen,<br \/>\nthey&#8217;re supposed to be heard. For years, and to this day, I try to let my work speak for itself. You<br \/>\nwant to learn about me? Go listen to the records I did &#8211; I leave a little piece of myself in<br \/>\neverything I do.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Katie Kelly If you listen to just the first thirty seconds of Moneybagg Yo\u2019s smash hit \u201cTime Today\u201d you notice something. From the booming production and twinkling synths to the smooth delivery of Bagg\u2019s braggadocious verses, everything &#8211; and I mean every little thing &#8211; comes together perfectly. It\u2019s the musical equivalence of a&hellip;<\/p>\n","protected":false},"author":84,"featured_media":20610,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[5140,52,72,38,2500],"tags":[5308,15,5452,5103,5461,117,5429],"class_list":["post-20608","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hip-hop","category-meet","category-memphian-stories","category-music","category-musician-profiles","tag-ari-morris","tag-featured","tag-featured-memphian","tag-live","tag-memphis-live-music","tag-memphis-music","tag-memphis-musician"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ari Morris | Memphis Rapper Mixer &amp; Producer<\/title>\n<meta name=\"description\" content=\"Meet Ari Morris, the go-to mixer for top rappers. 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